Text based blogging and Podcasting both have their pluses and minuses. Text based blogging may be the choice of those who prefer writing to speaking/making oral presentations. Similarly those who are comfortable speaking and finding writing tedious, would opt for podcasting.
Text-based blogging gives the individual a certain degree of flexibility: She/he can read blogs at her/his pace. Text-based blogging is as useful to the hearing-impaired as podcasting is to the visually imapaired. An important advantage of podcasting over text based blogging is that it permits multi-tasking: an individual can listen to a podcast while driving or while having breakfast.
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